It is no surprise that people who write advertisements have a tendency to be quite liberal [ahem] with the truth. My experience in researching and writing this series on vintage ads (thousands of hours every single week alone!) tells me that of all the shysters, scammers, tricksters, con artists, deceivers, dissimulators, fablers, fabricators, fabulists, falsifiers, fibbers, phonies, charlatans, double-dealers, four-flushers, griftera, smooth operators and flim flam men that I've seen, those involved in the promulgation on the filthy habit that is cigarette smoking are the most brazen offenders. Yet it is far worse than a decadent art rolling around in it's own filth. We know the great crimes of the ad man, that is no surprise. But to drag the good name of dentistry through the mud is a bridge too far . I am not sure which of the nineteen thousand, two hundred and ninety three dentists were willing to put their name to the outrageous claims made above, but they have sha...